What pomegranates can teach you about marketing

Even though I love pomegranates and eat their nutritious seeds regularly, for years I haven't bought the whole fruit. Instead of dealing with the hassle of removing the antioxidant-packed seeds or "arils" from the rind of the pomegranate, I would buy the seeds from specialty stores for a ridiculous amount of money so I could easily throw them into a salad, pancakes or just to snack on.

That changed on a recent trip to the grocery store. Read about the marketing lesson I got from a pomegranate company in an article on the Home Staging Business Report.